The Secrets of Successful Inventors
The Secrets of Successful Inventors
by John Hobbs

ISBN 9781884820-93-9
80 pages
$14.95

Click Here to Order printed version
My name is John R. Hobbs. I wrote this book from knowledge based on first-hand experience and observations of
other successful and unsuccessful inventors. The information contained within its pages will help you no matter
what stage you’re at in developing your invention – even if your inventions on the market now and not doing well.
My intent is to help you to put all the components into place before you start spending money or before it’s to late.
  If you are at the very beginning stages of invention with our information you will easily be able to make a
decision to move forward with your idea or not – before you invest a lot of time and money. If you do find you have
a viable concept worth pursuing this book will provide guidance to help you achieve your goal: to get your
product to market in less time with and with less wasted money. Because you do the action steps one at a time
you’re building your dream on a solid foundation that makes your journey easier and more enjoyable.
  If you already started developing your idea you will easily be
able to evaluate it for market viability analyzing whether your invention is worth the investment. If the concept has
a reasonable chance of success, applying the knowledge contained within these pages will surely make your
journey faster, easier and much more enjoyable.
  If you have a product already on the market and its is not doing well information presented in this book will help
you figure out the missing pieces of the puzzle allowing you to implement a successful strategy. For most
inventors a common missing piece is the lack of a “clear, concise, powerful and quick” message to convey your
idea and provide the proper sales tools for buyers. The book provides you an example as a suggestion.
Remember, it will usually take longer and cost more to get a product to market than you think so be persistent and
keep striving
to succeed and you will!
  In Napoleon Hill’s book, Think and Grow Rich, I quote from his chapter on persistence he wrote “I’ve had the
happy privilege of analyzing both Mr. Thomas Edison and Mr. Henry Ford, year by year, over a long period of
years and, therefore, the opportunity to study them at close range. Therefore, I speak with actual knowledge when
I say I found no quality, save Persistence, in either of them, that even remotely suggested the major source of their
stupendous achievements.”

Contents
Introduction 5
Action Step 1 Putting the Idea in Writing
Action Step 2 Patent Research
Action Step 3 Research the Target Market and Competition
Action Step 4 The Business Plan
Action Step 5 Starting Your Business & Establishing Business Credit
Action Step 6 Honing Your Message
Action Step 7 Third-Party Service Providers
Action Step 8 Networking
Action Step 9 Building Team
Action Step 10 Written Agreement
Action Step 11 When to Seek Publicity
Final Thoughts
Appendix
Footnotes
About the Author

First Chapter Excerpt
Action Step 1
Putting the Idea in Writing
This step allows you to start working out many issues while simultaneously developing clarity about your invention. The more
clearly you can convey your invention’s benefits, the faster your journey to a mass market will be. This step will also help you
develop a verbal and written message that is compelling to the target audience. Begin with a written description of your idea.
Jot down every feature of your invention, and stress every detail that you think will be a benefit to potential consumers. Buyers
want to know what the product will do for them much more than they want to know how it works. Never assume they will infer
benefits from describing the features – they need to be told why this is good for them. I made that mistake and it nearly cost
me everything. I marketed my invention, Athletes’ Oasis®, at trade shows and spent nearly all of my time stressing what it was
and not how it was beneficial. Therefore, as you create your drawing with all of the features, be sure to write down how those
features are going to benefit the buyer. Draw a picture of it, or better yet, make a 3D model so you can see it from all angles.
And when you’re done with your drawing put it away, then look at it the next day, and again the next day. You’ll find that with
prolonged attention two things will happen: First, you’ll be able to find ways to improve it and second, perhaps more
importantly, you’ll retain the same passion you had as when it first struck you that you had a good idea that people will need,
buy and use.


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INVENTORS! THIS IS A MUST-HAVE BOOK!!
Anyone who is creating a new product to market will be successful
if they follow the advice in

The Secrets of Successful Inventors
by John Hobbs
John R. Hobbs learned success from having struggled for years and wasting tens of
thousands of dollars on services that were no needed when he received them. While
working through the invention process of taking his concept to market he met
thousands of struggling inventors and discovered a unique approach that will help
them reach their dream. Most inventors only have part of the formula for success. In
“The Secrets of Successful Inventors” John divulges the missing pieces necessary
to attract resources needed to bring inventions from ideas to reality. Scores of
successful inventors were interviewed for this book and their secrets are shared
with the reader. John let us know, “I am committed in educating other inventors so
they do not make the mistakes I did. The tools I suggest can work for you!”
Hi John,
I just wanted to express my sincere heart felt gratitude for all you’ve
done for me. My business was heading in the wrong direction when I
attended one of your business meetings. You quickly assessed
some of my weaknesses and started to provide me with tools that
helped guide my business in the right direction.
  Then you started giving me direction that kept my business moving
forward. When you finally ask me for some help I was grateful for the
opportunity. The help you were asking for was to pre-edit your
manuscript for The Secrets of Successful Inventors. The process of
working through the material, with you, helped me more than I
helped you! I’m now more focused and your manuscript provided me
the necessary tools all inventors and business people needs to grow.
  With your assistance I am now attracting affluent high-caliber
people into my business and personal life. This has allowed me to
attain success much faster than I had anticipated. THANK YOU!!  I
am forever grateful!
G K, Clearwater, FL